Skip to main content

A Unique Way to Increase Your Customers Spend Per Sale: The Value of Offering A Gift With Purchase

Offering a free gift, with a purchase over a certain amount (or just with any particular item), is a great way to encourage people to buy from you, but also to spend more per sale if they have to spend a certain limit. A great way to take this strategy a step further is to make your free gift a sample of other products you want to promote, or a new product you want to encourage your customers to try so as to buy in the future.

For example, beauty brands use this strategy regularly, and to great effect, offering a selection of sample size beauty products in a cute looking case, when spending over $50, $70, $100, etc. in one transaction. Not only does the free gift encourage their customers to buy more beauty products in one transaction, it also allows them a chance to introduce their customers to new products or items they may not have bought previously, without the chance to try them first.

A twist on this method that we used with great success in building a couple seven figure businesses was to offer a free gift in exchange for signing up for a monthly membership program as an upsell. It dramatically increased the conversion rates (by many, many times over). However, the key there was to have the perceived value of the bonus be more than their total investment for the first month. That makes them feel like they’re getting a no brainer offer that they’d be dumb to turn down, yet it gets them into your recurring money maker where many of them decide to stay to make you even more over time. The bonus here has to be of real value to them, which is why we often times would include a physical item as a bonus even for a digital membership program.

Look at what you can offer as a free gift to customers when they spend over a certain dollar amount in one transaction. This encourages your customer to spend more per sale and also gives you a chance to get customers trying new products, if you make those products your gift. Or put a little twist on that method and include a free gift with the purchase of any particular product you want to push, or even as a bonus to push them into a recurring membership site (physical products can work really well here for a bonus even if the main offer is a digital one).

For more great tips to increase your profits and make more money from your sales funnel, check out this tool here: BizFire's Free Funnel Maker & Analyzer
Labels:

Comments

Post a Comment

Popular posts from this blog

Real Estate Affiliate Programs

The Average Cost Of Selling A Property An open house inspection is an excellent opportunity to present your house at its best to as many buyers as possible. When you are considering how to sell your house, you need to weigh up the benefits and risks of both a private sale and an auction, and make the decision that is right for you. Every business can expand and grow, rapidly, when the people behind it have an open mind. Each approach has its own benefits, challenges and risks, so it is important to understand your options and make an informed choice about how to sell. Among all the top affiliate niches, real estate can have some of the largest transactions. Real estate agent commission on selling a house can vary dramatically, so you need to know what you are getting for your money. Great Real Estate Marketing You can earn up to 15% commission on referral traffic or sales as a real estate affiliate. As a real estate affiliate, you can promote any of the products on the website for a ...
Post a Comment
Read more

Law Of Attraction Affiliate Programs

Products You Can Promote And Receive Commission For Every sale generated through the unique affiliate link earns the affiliate a 10% to 15% commission. You can become an affiliate for Flipkart and earn enormously, up to 15% commission on the purchase made by your referrals or through your links. An affiliate is a person who promotes a product of a business/industry, gets a commission on each sale of the product purchased through their links. All you need to do is sign up, receive immediate approval, and place Amazon affiliate links on your site. Once your account is activated, you will get links, banners, and so on that, you can use to promote their products including their monthly membership. As an affiliate marketer, you can promote products from many different companies and earn commissions from all of them. A 30% Lifetime Recurring Commission Affiliates can take advantage of a generous commission rate of 5% and an above average cookie period of 90 days. All you need to do is sign...
Post a Comment
Read more

Best Fantasy Sports Affiliate Programs

The Daily Fantasy Sports Industry Sports affiliate programs are a great way for sports fans and entrepreneurs to make money by promoting products and services related to their favorite sport or team. One of the key skills of an elite affiliate manager is learning which hats to wear, which to juggle, and which to delegate. As long as you create valuable, high-quality content, affiliate marketing in online sports betting may help you make a tonne of money and ultimately expand both your company and the services of the brand you are supporting. Sports affiliate marketing, in particular, presents an enormous opportunity to promote sports and lifestyle products. The popularity of the brand, combined with the high cost of the equipment, makes it an obvious company to support if you are into golf affiliate marketing. The platform is pretty straightforward and allows you to choose a sports league and quickly look for any active contests in your sport. The Commission Rate For Affiliates Every...
Post a Comment
Read more